Advertising Reports

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Display Case	Search Engine Exposures	Period Display Clicks	All Votes	Industry Average $2.41 ROI
Grizzly Grill Blairsden	3,151	2,015	275	$4,856.15
Gumba's II Go	2,212	1,157	123	$2,788.37
Lost Sierra Artists and Crafters	1,840	375	47	$903.75
Porta-Saloon	81,502	53,617	2118	$129,216.97
Sierra Mountain Properties	4,306	2,178	292	$5,248.98
TOTAL (5)	93,011	59,342	2,855	$143,014.22

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Legend

• Display Case - Name of business
• Period Display Views - Member's total display views or exposures from their online display case
• Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
• All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
• Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
• Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)